home link
dive shop link
UW USA Products
SCUBA gear
search and recovery techniques
Books
UwUSA logo equipment recalls
external link to national weather forecast
Dive Shop Web Site
Lake Champlain
   

What do I need to provide ?

    Starter Site clients should provide:
  • Domain name you wish to purchase & term of the registration (years)
  • Contact information (will be visible) including mailing address, phone & email.
  • Your logo as you would like it displayed. If you have high resolution files or an item with a logo on it.
  • Your advertising copy : newspaper, brochures, business card, yellow pages.
        (hard copies can be sent via normal 1st class mail)
  • Your ideas and what pieces of the advertising you wish to use online.
    What information should I place on my Starter Site ?
    As a consumer I want to know:
  • Who     Name & Logo
  • What     What do you provide for me = products, services
  • When     Your hours of operation, days open (seasonal notes)
  • Where     Your physical location
  • Why     Should I visit your shop ?
  • How     Do I get there, how do I Contact you ?
    note: web surfers tend to expect instant response from email.   If you check your email once a day or once a week, your visitors should know this so they don't get upset at a "slow" response.

    The basic information is placed on the entry page (index.html)
    If you purchased a second page, that could be used for a bit more detail on products and services you provide. Major vendor links, anything that defines to the visitor who and what your shop is to them.

The initial 1 or 2 page site could be all you need. Barring an address change, or hours of operation changes, you could have a web site that cost you the initial price only, with on-going annual fee of domain name renewal and a year of parking or hosting .

Or you can expand the site. Parked sites are updated by us, hosted sites can be updated by yourself , a third party or us.

Note: you can submit updates to us for a parked site and we will charge only for the time it takes us to upload and test the change.    

OK, I have a site up, what do I do next ?

    Links are important. Contacting your vendors and letting them know you have a website and email address. ( info@yourdomain.name is common and easy for most users ). I provide a link to your site within the dealer search which is growing faster than I can generate the maps.    

What else should I know ?

A web site can cost you as little or as much as you can stand :-).

    The things many sites list that are not static
  • Prices or Sales information
  • Class Schedules
  • Events and Trips
   

What shouldn't I do ?

    I suggest you avoid

  • VERY Large graphics
  • Embedded music
  • Cute rotating flaming potato type graphics
  • basically anything that takes a long time to display on a dial-up account that starts without the user requesting it
  • Anything that irritaes YOU when you visit a site (popup ads come to mind)


All content copyright 2003-2017 Underwater USA est 1996

Send mail to: info @ UnderwaterUSA . com      URL: http://www.UnderwaterUSA.com     Privacy Statement